Tag Archives: SEGA

So, what are you looking at?

Posted on November 25, 2011 by Rodinhood

….If a simple, elegant, easy to read and easy to display number that’s most important to your business can be quickly established and then communicated to everyone, it helps a lots of things to fall in place…..So, it’s important to decide what metrics you adopt so as to measure your success internally and externally…..

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Posted in Experiences, Internet, Media, Mobile and Tech, Start-Up, VC & Corporate Stuff | Tagged , , , , , , , , , , , , , , , , , , , , , | 11 Comments

What Entrepreneurs must learn from Fashion Models!

Posted on July 29, 2010 by Rodinhood

One day, when I was on my regular ‘contest begging’ trips, I was stunned when the brand manager of Liril Soaps (a Unilever Company product) said, ‘Alok, don’t harass me. We make soaps here – not contests. If you like contests so much, why don’t you make them and pitch them to me, rather than the other way around’……. On introspection, it was so clear why the games succeeded in China – with no mass entertainment options available (TV and films are state controlled) and very cold weather, Chinese teens were happy to lock themselves into gaming dens and play away for hours non stop. On the other hand, in India, with 3 bollywood movies releasing a week; 500 channels on TV and very warm and ambient weather, teems cared a damn to sit in suffocating game parlors and play online games with silly dragons and elves Continue reading →

Posted in Experiences, Start-Up, VC & Corporate Stuff | Tagged , , , , , , , , , , , , , , , , , , | 10 Comments